Everything You Need to Win with Connected TV
With GEM Ad Solutions, advertisers now have a single source for GEM CTV inventory, with one-stop planning, activation and measurement across all viewing platforms
Connect with Consumers at the Hub of the Household
Gain access to millions of smart TVs in the U.S., and a highly active user base watching both linear TV and streaming services. With our premium CTV and native inventory, we give brands massive-scale and incremental reach beyond their linear campaigns.
Target Customers
Pinpoint audiences using our deterministic ACR dataset and other data overlays
Beyond Linear TV
Target viewers who have (or haven’t) seen your ads or a competitor’s ads
Connected TV
Extend reach to viewers who watch TV via GEM Channels and the GEM App Partner Network
Cross-Device
Retarget viewers on their other devices as they watch TV and throughout the day
Incremental Reach & Hard-to-Find Audiences
Suppress viewers you already reach and extend reach to those you haven’t, including hard-to-find audiences
like cord-cutters, light linear viewers, and lapsed viewers.
Smart Targeting and Transparent Measurement
GEM TV Ad Solutions believes we have an obligation to help support better, more accurate targeting methodologies and measurement of activity for all forms of TV. In addition to our proprietary smart TV and ACR datasets, we partner with hundreds of third-party data companies to offer our advertisers the best in targeting and measurement